These two posters are for a film(Mean girls) and a CD single(Lady Gaga-paparazzi). They are both targeted at the same audience however they have different ways of attracting audiences.
Lady GaGa's Cd cover repeats "Paparazzi" three times on the album cover this helps the audience to remember the name of the track because it has been written in bright and bold font in a contrasting color to the rest of the text and the main image. The font of the text looks cartoony or the style of text that would appear in a comic book making the album seem playful. The "Mean girls" cover has utilized the same effect by showing the title of the movie in giant letters that contrast with the background. The actresses on the front are wearing clothes that stand out from the color scheme showing that they are principle characters.
Gaga is the only one on the CD cover:she is posing quite provocatively and the background is of a police mug shot her hair and makeup look like she has been up partying suggesting that she is rebellious and different. This cover would appeal to fans of GaGa because her bleached blond hair and controversial style of dress are aspects that have become typical and recognizable about her. The mugshot also ties in with the music video of "paparazzi".
Lindsay Lohans pose and facial expressions suggest that she is the main protagonist of of the film; the tagline "Watch your back" suggests that she will be antagonized or there will be a disruption to the equilibrium by the three characters in the back as their poses are quite intimidating and shot at a low angle. They are all also wearing pink showing unity and conformation.
the release date of the movie although in a smaller font is really bold therefore really visible. lohan's name is in bigger letters than the date showing that she is quite an important selling point for the movie as is Tina Fey's name. the background of the poster is really plain forcing the viewer to focus on the characters and the text.
No comments:
Post a Comment